Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand ...

Mattel has launched "Monster High" inspired video games in Roblox and Fortnite. The toy company is building out its in-house ...

When it comes to the best Roblox games, one genre that players may not immediately think of is horror. After all, Roblox is billed as a free-to-play, all-ages platform with goofy ...

The Roblox Corp. announced the new version of Roblox on its website, stating that it's an "optimized experience built for ...

Roblox shares climbed after Mattel announced new Roblox games featuring major brands, starting with Monster High.

Roblox Corporation reported a 51% year-over-year increase in bookings in its second quarter 2025. Click here to read why RBLX ...

Loyalty programs show that brands have been using game mechanics for years, and platforms such as Roblox demonstrate the ...

Though the oldest Alphas are just turning 15 in 2025, they're already more digitally fluent than any generation before, ...